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How to Get PR as a Sales and Marketing Manager in Australia

  • 7 hours ago
  • 4 min read
How to Get PR as a Sales and Marketing Manager in Australia

Last Updated: 23 April 2026


Is Sales and Marketing Manager Eligible for PR in Australia?

Yes. Sales and Marketing Manager (ANZSCO 131112) appears on both the Short-term Skilled Occupation List (STSOL) and the Core Skills Occupation List (CSOL). This dual-list presence gives you access to skilled migration visas and employer-sponsored permanent visas.


If you hold this occupation, multiple PR pathways are available to you, both points-tested and employer-sponsored.


Qualification Requirements

To qualify for a skills assessment as a Sales and Marketing Manager, you need:
  • An AQF Bachelor's or Master's degree that is highly relevant to sales and marketing


Relevant fields include Marketing, Business, Commerce, and Communications with strong marketing components.


Skills Assessment: Institute of Managers and Leaders (IML)

The Institute of Managers and Leaders (IML) conducts skills assessments for Sales and Marketing Manager. IML evaluates both your qualifications and the depth of your management experience.


If your degree is highly relevant:

You need at least 3 years of relevant experience, including a minimum of 2 years as a Sales and Marketing Manager.


If your degree is not highly relevant:

You need at least 5 years of relevant experience, including 2 years in a Sales and Marketing Manager role.


Organisation size and complexity matters

IML considers the size and complexity of the organisations you worked for. This directly influences your assessment outcome.


When you prepare your employment evidence, document:

  • Team size you managed

  • Budget you controlled

  • Scope of campaigns and markets

  • Revenue or growth outcomes you drove

Vague references produce negative outcomes. Specific, evidence-backed references produce positive ones.


English Language Requirements

You must meet English language requirements through IELTS, PTE, or an equivalent test.


Visa Pathways for Sales and Marketing Manager

Skilled Migration Visas (Points-Tested)

  • Permanent residency from day of grant

  • Adds 5 points to your total

  • Requires state nomination

  • Commitment to live in the nominating state


  • 5-year provisional visa with pathway to PR after 3 years

  • Adds 15 points to your total

  • Must live and work in a designated regional area


Employer-Sponsored Visas

  • Temporary visa

  • Pathway to permanent residency

  • No points test required


  • Permanent residency from grant

  • Employer must sponsor and nominate you

  • No points test required


  • 5-year provisional visa

  • Regional employer sponsorship required

  • Pathway to PR after 3 years


  • For structured workplace-based training

  • Supports future applications by building Australian experience


Which Visa Pathway Suits You Best?

Choose Subclass 190 if you want direct permanent residency and can meet a specific state's nomination criteria.

Choose Subclass 491 if you are open to regional living for 3 years. The 15-point nomination boost strengthens your overall score significantly.

Choose Subclass 186 if you have an employer ready to sponsor you. No points competition, no state nomination queue.

Choose Subclass 482 first if you have employer support but do not yet meet the full permanent visa requirements. Build your Australian track record, then transition to 186.


FAQ: Sales and Marketing Manager PR Australia

What ANZSCO code is Sales and Marketing Manager?

ANZSCO 131112.


Who conducts the skills assessment for Sales and Marketing Manager?

The Institute of Managers and Leaders (IML).


Is Sales and Marketing Manager on the skilled occupation list in Australia?

Yes. It appears on both the Short-term Skilled Occupation List (STSOL) and the Core Skills Occupation List (CSOL).


How much experience do I need for the IML skills assessment?

If your degree is highly relevant: at least 3 years of relevant experience, including a minimum of 2 years as a Sales and Marketing Manager. If your degree is not highly relevant: at least 5 years of relevant experience, including 2 years in the role.


Does organisation size affect my IML skills assessment?

Yes. IML considers the size and complexity of the organisations you worked for. This directly influences the outcome of your assessment.


Can I get PR as a Sales and Marketing Manager without Australian work experience?

Yes. IML assesses overseas experience. However, Australian work experience can strengthen your overall application and increase your points score.


Which states sponsor Sales and Marketing Managers for Subclass 190?

State nomination lists change regularly. NSW, VIC, SA, QLD, TAS, and NT have previously nominated this occupation, but availability shifts with each state's migration programme priorities. Always check the latest state occupation lists before submitting your Expression of Interest.


Get Expert Advice on Your PR Application

Every Sales and Marketing Manager's profile is different. Your degree, your experience, the organisations you worked for, and your employer situation all shape which pathway makes sense for you.

RACC Migration's MARA-registered agents (MARN 1572962, 1172003) assess your profile, calculate your points, identify gaps, and map the fastest route to your Australian PR.


Call or WhatsApp: +61 420 746 705 | +61 485 505 268


Disclaimer: This article is for general informational purposes only and does not constitute immigration or legal advice. Migration policies and requirements change regularly. Speak with a MARA-registered migration agent before making any visa-related decisions.



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